Diploma of Entertainment Business Management (CRS1200348)

Enter the exciting world of entertainment business management and learn to make magic happen behind the scenes with JMC's Diploma of Entertainment Business Management. From producing unforgettable gigs to orchestrating digital marketing campaigns and mastering event planning, this diploma equips you with the expertise to excel in the entertainment industry. You will gain insights into talent management, social media strategy, and the intricacies of event production, distribution, and promotion.

With a focus on core business practices and the challenges of commercialising music, entertainment, and the arts, this diploma provides a solid foundation for a career in entertainment management.

The Diploma of Entertainment Business Management offers a comprehensive curriculum designed to equip students with the essential skills and knowledge needed to thrive in the fast-paced entertainment industry.

Explore the fundamentals of entertainment business, from talent management to marketing strategies and event planning. Develop proficiency in communication for marketing, negotiation, copyright, intellectual property, and licensing. Gain hands-on experience in crafting marketing plans, proposals, ad copy, and media releases while navigating the legalities of the industry. This diploma prepares you to excel in various roles within the entertainment business management sphere.

Core Units

• Entertainment History - EBM201
• Digital Content Creation 1 - EBM202
• The Scope of Entertainment - EBM203Stage Management - EBM204
• Entertainment Marketing - EBM205
• Talent Development (A&R) - EBM206
• Copyright and Publishing - EBM207
• Production Management - EBM208

The Diploma of Diploma of Entertainment Business Management makes up the first 2 trimesters of the Entertainment Business Management Bachelor's degree. At the successful completion of 2 trimesters, the modular course structure lets you graduate with an officially recognised diploma or continue seamlessly towards the industry standard Bachelor of Entertainment Business Management degree.

Graduates of the Diploma of Entertainment Business Management are well-positioned for diverse and rewarding careers in the entertainment industry. Whether pursuing roles as artist managers, tour managers, or production managers, graduates have the skills and expertise to succeed behind the scenes. Additionally, graduates may explore opportunities as stage managers, festival organisers, or venue managers, leveraging their knowledge to orchestrate memorable events.

With a focus on business practices, graduates are equipped to excel as booking agents, music supervisors, or project managers, contributing to the success of entertainment ventures. From PR executives to digital marketers and podcast producers, graduates are prepared to make their mark in the dynamic world of entertainment business management.

Undergraduate (Diploma + Bachelor Degree) applicants must show the following:

• Proof of English proficiency: minimum IELTS 6.0 overall (with no single band score below 5.5) or equivalent.
• Evidence of successful completion of a senior Secondary School certificate (transcripts and certificate must be translated and certified).
• Attend an interview in person or online.
• You must be at least 18 years of age on commencement of studies.
• Contemporary Music applicants must undertake an audition.
• Audition videos/online links are accepted for applicants living overseas or interstate.
• Songwriting applicants may undertake an audition OR submit a folio.
• The folio can consist of song lyrics, charts, recorded original songs or other relevant items as discussed with the admissions officer.
• Music Production applicants must submit a folio.
• Animation, Games and Design applicants are required to prepare a portfolio of sample work/drawings.
• Acting applicants must undertake an audition.

Requirements for Alternative Admission

For applicants who have not completed senior high school, entry to a Diploma, upon successful completion of which articulation into a Bachelor Degree program is guaranteed, is based on:

• Evidence of minimum completion of Year 10, or equivalent, with an appropriate VET qualification and/or relevant industry work experience.
• Written application (with compulsory 200 word statement to assess functional literacy).
• An interview to identify potential difficulties that may impact on learning.
• Demonstrated commitment with satisfactory communication skills sufficient to indicate reasonable likelihood of successful completion of Diploma studies.
• A portfolio of work or performance audition (if applicable).
• Demonstrated (above average) creative aptitude or expertise pertinent to field of interest.
• Applicants must also satisfy all other entry requirements for admission.

Founded in 1982 by John Martin Cass, JMC Academy has been a leader in Australia's Creative Industries education for over four decades. From its Sydney beginnings, JMC has pioneered the private education sector with accredited programs in Audio Engineering, Digital Television, and Digital Multimedia.

Offering a wide range of Degrees and Diplomas in disciplines like Music, Film and Television Production, Visual Communication, Animation, and Game Design, JMC Academy prepares graduates to excel in the global Creative Industries. Its campuses provide a stimulating environment for creative exploration and hands-on learning, with small class sizes and personalized attention.

JMC Academy's internship program offers valuable real-world experience with industry partners, while its curriculum stays current through regular reviews and input from experts. Professional development studies are integrated into every course, ensuring students are prepared for successful careers. Global connections offer opportunities for international exchange and study tours, enriching the student experience.

As JMC Academy marks 40 years of excellence, it remains committed to nurturing the next generation of creative talent, empowering them to thrive in the evolving Creative Industries